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The Latest Blog Posts

  • 3 Social Content Considerations You May Be Overlooking

    One of the things I enjoy most about working in Social Media is the perpetual evolution of channels and technologies. While some find this constant change to be maddening, I welcome the challenge of being nimble enough to adapt my approach on a monthly, weekly or, sometimes daily, basis. I find it refreshing and stimulating.

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  • In Case You Missed It: Highlighted Tweets from Crisis Management

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    Our first monthly meeting of our new year was a huge success yesterday as attendees took home some great information about crisis management communication through social media.

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  • 4 Important Steps to Good Social Media Crisis Management

    “Crises”: they happen to the best of social media marketers. Whether it’s a negative comment from a disgruntled consumer or a full-scale, integrated protest of a PR nightmare, we’ve all been on the receiving end of something not-so-nice about our business. The reality is that these types of interactions happen all the time – social media just facilitate the spreading and exposure.

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"Social media is not a passing fad... it is a fundamental shift in the way that we communicate."

 

 

 
 

About Us

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SMC wants to help you explore your personal and professional passions by helping you connect with a community of your peers based on both geography and areas of interest. SMC wants to ensure that the world of social media does not become an echo chamber of self-reinforcing thoughts, but is instead fueled by diversity of opinion and perspective.

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