SMC Blog (8)
Hi all! Thank you for your interest in getting SMC back up and running!
The exciting start of Summer has officially passed and Fall is looming. Now you’re done with school, home shopping, and/or changing jobs. We’ve all experienced change and growth with one simple phrase: out with the old and in with the new. To strengthen our transition spirits, let’s turn to our social networks for inspiration. Check out some of my favorite ways to polish an online presence.
We need you!
One of the things I enjoy most about working in Social Media is the perpetual evolution of channels and technologies. While some find this constant change to be maddening, I welcome the challenge of being nimble enough to adapt my approach on a monthly, weekly or, sometimes daily, basis. I find it refreshing and stimulating.
Whether or not you were able to make it to this month’s meeting featuring with Joe Pulizzi, we know you’ve got content marketing on the brain. It’s all around you in the social space! Blogging. Videos. Podcasts. Ebooks. Email campaigns. It’s all content marketing and it’s all really important to your business’ digital strategy.
When faced with a high-pressure situation, whether something happens within your business or an outside occurrence needs your brand's support, you need to have your public relations bases covered. Here are five great resources to help you prepare for crisis management through social media and other digital relations outlets:
Our first monthly meeting of our new year was a huge success yesterday as attendees took home some great information about crisis management communication through social media.
“Crises”: they happen to the best of social media marketers. Whether it’s a negative comment from a disgruntled consumer or a full-scale, integrated protest of a PR nightmare, we’ve all been on the receiving end of something not-so-nice about our business. The reality is that these types of interactions happen all the time – social media just facilitate the spreading and exposure.