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Thursday, 13 September 2012 00:00

5 Top Crisis Management Resources for Social Media Featured

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When faced with a high-pressure situation, whether something happens within your business or an outside occurrence needs your brand's support, you need to have your public relations bases covered. Here are five great resources to help you prepare for crisis management through social media and other digital relations outlets:



How to Use Social Media for Crisis Management from Social Media Examiner

Kristi Hines does an amazing job of covering social media strategies in crisis management from Facebook to Twitter to YouTube. Her best practices guide will definitely help you get ahead on staying on the pulse of conversation.

Social Media Storms: Crisis Management Through Natural Disasters from Radian6

Jen Seeley shares some fantastic case studies of big brands in transportation resorting to social media to keep their delayed passengers at ease during natural disasters. As some of the most criticized businesses, its nice to see when they're doing it right even if they don't have control over the situation.

Top 10 Social Media Crisis Management Tips from Social Media Strategies Summit

These tips break it down very simply for you. Key tips to note from Meaghan Edelstein's article are to have a plan, act and quickly, and then take notes from what you learned this time around.

Social Media and Crisis Management: 10 Common Mistakes from Disaster Recovery Journal

You don't want to be the one making the mistakes, so learn from others. Gideon F. For-mukwai gives a great rundown of what's missing from the social media department that leads to missteps in crisis management online. If you have a base still yet to be covered, you're not going to be ready when a crisis hits.

Don't Be Scared Be Prepared -- How to Manage a Social Media Crisis from Convince and Convert

Jay Baer gave this crisis management presentation at the Social Media Success Summit in 2012 and has shared the slides and information here in this blog post. Learn from one of the best in the game and get into "lifeguard mode" for your business.


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